ION Media Networks, Inc.

  • Direct Response Sales, Account Executive

    Job Locations US-NY-New York
    Posted Date 3 months ago(6/5/2019 9:13 AM)
    Job ID
    # of Openings
  • Overview

    The Account Executive, Direct Response is responsible for selling direct response air time for ION Television, and achieving quarterly and annual revenue goals.


    • Increase rates, activity, and share of business of assigned agency list to achieve and exceed quarterly and annual revenue goals.
    • Establish and maintain strong relations with all short-form agencies, direct accounts, and clients.
    • Manage agency and client needs by managing inventory and schedules and assuring agency media needs and client marketing objectives are met.
    • Develop new business, and grow existing business at agency and client direct level.
    • Develop and execute quarterly and annual business plans related to account growth and development to achieve revenue goals.
    • Communicate and position ION Television assets, audience and distribution growth, and program acquisitions to all clients on a regular basis.
    • Maintain a thorough and extensive market knowledge including direct response category and industry trends, and competitive capabilities and distribution-reach trends.
    • Collaborate with the Inventory Management team to manage and maximize inventory optimization.
    • Work with Pricing & Inventory Analytics Manager to create and review weekly metric reports on account and revenue trends.


    • Minimum of 5 years of direct response experience.
    • Excellent oral presentation, oral and written communication skills.
    • Computer knowledge of Microsoft Office, Excel, Word and PowerPoint.
    • Detail-oriented and meets deadlines on a regular basis.
    • Consistent achievement of established goals.


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